Ideas for the Trailer

    Idea 1:

The trailer begins by Blofeld saying to his workers that they will start a new war. As Blofeld finishes this sentence, the screen then shows a space ship beginning to consume another. The camera then cuts to the Pentagon, where there are international talks between UK, USA and Russia. Each country blaming the other for the accountability of the ship eating space ship.

Agent M begins to explain Bond's mission at HQ "Now 007, your mission is to prevent more ships being destroyed and thus prevent World War".

Bond is now with Agent Q, as he is shown the gadgets he will need during his mission. "007, please bring these back in one piece". Bond replies "Of course." as he smirks.

There are now explosions, fast car chases and helicopter battles. The trailer then finishes by the screen going black as the theme tune plays. Bond begins to walk across the screen, he turns towards the camera and shoots. The screen turns red.

The title of the film is displayed on screen with it's release date.

    Idea 2:

The trailer begins by M talking in HQ stating that only one agent could stop an evil mastermind such as Blofeld. The camera then shows Bond in bed after he has been shot, as he is pronounced dead. The camera then reverts back to HQ where Bond and M are talking. "One of these days we won't believe you are truly dead 007". 

As the theme tune begins to play, car explosions, helicopter battles and fast car chases are displayed. The camera then cuts to a scene with Bond in bed with Aki, and then jumps back to the explosions from before.

The trailer finishes by Bond performing his traditional walk, as he walks along the screen, turns towards the camera and then shoots, as the screen turns red.

    Idea 3:

The trailer begins by Bond standing on the bar in a cocktail bar, dancing with a martini in a cocktail shaker to the rhythm of the James Bond theme tune. As the music reaches the chorus, he then turns with his shaker towards the camera as a gunshot sounds. The screen then turns red.

Next, Bond is laying in bed with Aki facing the camera. The room then fills with gunfire as enemies try to kill Bond. The bed then disappears into the wall.

Car chases begin followed by the pursuer crashing down a mountain. Next the helicopter battle between Bond and enemy helicopters. 

The trailer finishes with Bond looking to his upper left whilst his ninja companions are in battle. Blofeld shouts down to Bond "You Only Live Twice Mr Bond!". The screen goes black with silver writing stating the name of the film. In the background the "007" logo behind it.

    Evaluation of the three ideas

Based upon the research boards that were created, generic conventions that are incorporated into James Bond trailers and films were introduced into these ideas. These included the theme tune, the James Bond shoot and walk, and also showing many explosions and car chases emphasising the all new action film to be released. 

Ideas one and two do not appear to flow as well as idea three. The way in which the main points are joined together work better than ideas one and two. Although, the main point of the storyline is explicitly stated in ideas one and two, whereas this is not the case in idea three.

However, many action films normally focus on there being disaster about to strike at any moment, and the whole point of the action is to prevent this event from happening in a fast paced atmosphere (Dirks, ND).

The idea that will be used will be idea three, due to it being much more fluent and smooth. Some extra thoughts to consider would be to decide whether to create the representation of a real person, or to exploit this being an animation and to perhaps create the representation of Lego like characters. This idea has been incorporated into video games and now there are series based upon this idea. It would suggest that perhaps there is an audience for this type of trailer.

These are some initial sketches of some Lego like characters, and this seems to be very effective. This is because combining the basic shapes such as boxes and cylinders, these could then be extruded or beveled to create a character similar to the drawings to create the representation of a person. This will be incorporated into the trailer.